Samuel Goldwyn Films is set to release Morgan Spurlock's sequel to the ground-breaking documentary on fast food - Super Size Me 2: Holy Chicken! in the UK On Demand from 9th December 2019. Watch the trailer...
In the 15 years since Super Size Me, the fast-food industry has undergone a makeover. Today, chain restaurants tout food that's "healthy," "organic," and "natural." Filmmaker Morgan Spurlock explores this new reality with an approach even more immersive and subversive than that used for his first film: he sets out to open his own chicken franchise. We follow him every step of the way, from raising poultry and conjuring recipes to designing the brand and scouting a location. Spurlock brings his disarming humour to uncover the truths and lies behind this multibillion-dollar industry.
Director Morgan Spurlock said: “When Super Size Me came out in 2004, it took off like a rocket and connected with audiences in ways I could never imagine, both in the US and around the world. The film finally ignited in people a realization of personal responsibility and a desire to take control of their own lives.
The first film really told the story of our relationship to fast food. Super Size Me 2: Holy Chicken! examines this from the corporate side, showing you the decisions that are made, the stories that are the spun, the corners that are cut and the lives that are impacted to get you, the consumer, what you believe to be the best food possible, at the most affordable price.
These companies play to our senses – we consume more with our eyes than with our brains, and in the food world, seeing is believing. And boy, do we want to believe. But in a world where so much of the regulation is self-imposed and where those who are tasked to oversee the safety come from the within the industry itself … it becomes more clear, that the only way to fight fire, is with fire. Or in this case, with a healthy serving of eye popping honesty and transparency…and a delicious grilled crispy chicken sandwich.”
Super Size Me 2: Holy Chicken! was nominated for the ‘People’s Choice Award’ at Toronto International Film Festival.
Image - Sam Goldwyn Films